Chris Meyer is CEO of George P. Johnson, the world’s leading experience marketing agency. He is passionate about the power of experiential as a core component to corporate marketing programs and leads a world-class team at GPJ delivering award-winning physical and digital experiences for brands across the globe.
Since 2013, Meyer has spearheaded the revitalization of the 100+-year-old agency, ensuring its recognition as the home of experiential marketing’s preeminent experts and creating year-over-year revenue growth. 2020 brought significant challenges to live events companies, but because of Meyer’s decision to invest in digital technology back in 2008, GPJ was able to produce more than 700 digital events during the year, culminating in the development of Ospre, a digital event solution from GPJ and sister agency, Wondersauce. Ospre launched in 2021, right before Meyer gained stewardship of GPJ’s presence in Europe and India, establishing his oversight of the agency in four separate global regions.
He’s guided GPJ to where it is today by infusing legacy client relationships such as FCA (Fiat Chrysler Automobiles), IBM, Nissan, Salesforce, and Cisco with fresh methods and insight, and forming new partnerships with companies like Google, Macy’s, Facebook, Workday, ServiceNow, and Rodan + Fields.