Rick Whetsel

With a background that includes promoting and producing everything from concerts and festivals to Broadway shows and Olympic ceremonies, it’s no wonder Rick is perfectly at ease dealing with the industry’s top artists and reps. After all, he speaks their language. Which is one of the things that makes him so incredibly effective at developing entertainment platforms that work for both brands and talent.

His past and current clients read like a who’s-who of brand powerhouses – including Cisco, Toyota, Salesforce.com, AMD, IBM and many more. And it would be easier to list the few artists and speakers with whom he hasn’t worked than to list those with whom he has.

In his pre-G7 life, he founded Great Big Shows – a top concert promotions and productions company based in Nashville. That’s where he developed many of the skills that help him today as he and his team focus on sponsor-driven events and corporate productions for a variety of Fortune 500 brands – aligning the world’s biggest brands with the world’s biggest bands.