An entrepreneur at heart, Ted started his own shop after attaining his IT engineering degree in China’s technology hub, Chengdu. Within a few years he developed a complete upscale household technology solution to satisfy the needs of the emerging Chinese luxury home owners, bridging gaps between global supply and local demand. He also co-founded another digital start-up and helped build its business before joining GPJ. With in-depth knowledge and rich experience in integrated and digital marketing, Ted is now assistant general manager of JUXT, contributing top-notch solutions by leveraging his business acumen to serve brands such as DHL, HP and Dell. By listening to customers and understanding their behaviors, he has created the only accredited third party data-driven marketing customization platform for Dell Greater China, which has successfully helped the client to secure new marketing opportunities.